Author Platform

When people think of writers and authors, they don't usually think of writer collaboration. They don't envision networking, team effort, or making friends. Writing can be a fun way to find other people that are in the same genre as you--you can learn quite a bit from other authors.

For the last decade, I’ve worked in marketing departments promoting everything from crystal awards to welding materials and financial products. But when I started writing books, it was unfamiliar. I was not only promoting my book, but myself. Every written word might make or break my writing business. Even so, there were things that my

Personal branding and creating a brand story is a great way for others to understand who you are and what you do, as well as where you want to go. Learn how to launch your personal brand with these tips.

In this post on personal branding, I'll talk about how to amp up your personal brand so that it's showing your best self. Learn the ins and outs of branding yourself to key up engagement.

Let’s talk about your online presence. I wrote about the benefits of personal branding yesterday, so I wanted to follow up with some strategies. (Here’s the post if you missed it.) It’s bizarre to think that I’ve been blogging on and off since 2000. I have had several blogs discussing everything from Christianity to self-care to homeschooling

Personal Branding is more than just your photo.

It’s not just a buzz word.

The term “branding” simply means how others perceive you and your business. Personal branding isn’t necessarily the same as business branding, although it certainly helps your business.

Whether you are a fiction or non-fiction author, one of the most successful marketing tools you can use is a lead magnet (also referred to as a Reader Magnet or Opt-in Freebie).

Learn how to create an author about me page for your website that is both eye-catching and appeals to your potential readers.

Introduction to Building an Author Platform Online As a new author, you’ve probably thought about building your author platform online or creating an author bio. You might have questions such as: What is an author platform? Should I have a website and social media? What’s the best way to promote my books? Why does any