book marketing

Ever wonder why some books take off with book sales while others collect digital dust? When it comes to book marketing, I’ve noticed the same problems pop up again and again. Let me walk you through a real example that perfectly illustrates what NOT to do—and more importantly, how to fix it. The Post &

As authors, we put our hearts on the page and then send our work out into the world, hoping it resonates with readers. But let’s be real—not everyone is going to love what we create, and some people are going to be downright nasty about it. If you’ve ever published a book, shared your writing

When choosing social media platforms to use, you don't have to be on all of them. In this article, we'll explore each platform and if it suits your brand.

This Social Media Book Marketing guide is for thoughtful, empathetic non-fiction authors – especially those of you who are coaches, healers, and creatives.

Let's talk about author success, because it's not always a quick win. Ever feel you're doing everything right with your book marketing, but the results just aren't showing up? Let's look at the mindset of a successful author that many overlook.

Recently, the “author swap” topic hit my doorstep and had me in research mode. Even though I’ve published three books so far, I still don’t know everything. I’ll be the first to admit, I’m on a journey and I’m not an expert. This post will address the rabbit trail of author swaps so we can

While working in the corporate world, it wasn’t long before I realized the “best marketing tips” were actually quite inauthentic. The slow grind of trying to weigh my personal core values with the values of the company left me off balance in my career choice. Did I really want to take part in pulling the

A brief interview: The Self-Reliant Entrepreneur by John Jantsch offers entrepreneurs a guide for tapping into the wisdom that is most relevant to the entrepreneurial life.

Most of the gurus will tell you that you need social media to market your book. When I started this website, I was intent that I wanted to write more about marketing and less about self-publishing. After all, there is a plethora of blogs out there dedicated to educating new authors about self-publishing. My focus

It is possible to get traction for your books without spending a lot of money, however creating a book marketing plan without money means you’ll sacrifice your time to get there. Even $50 a month can help promote your book and bring it into view faster than organic efforts (non-paid). With Amazon Ads, you can