book marketing

While working in the corporate world, it wasn’t long before I realized the “best marketing tips” were actually quite inauthentic. The slow grind of trying to weigh my personal core values with the values of the company left me off balance in my career choice. Did I really want to take part in pulling the

A brief interview: The Self-Reliant Entrepreneur by John Jantsch offers entrepreneurs a guide for tapping into the wisdom that is most relevant to the entrepreneurial life.

Most of the gurus will tell you that you need social media to market your book. When I started this website, I was intent that I wanted to write more about marketing and less about self-publishing. After all, there is a plethora of blogs out there dedicated to educating new authors about self-publishing. My focus

It is possible to get traction for your books without spending a lot of money, however creating a book marketing plan without money means you’ll sacrifice your time to get there. Even $50 a month can help promote your book and bring it into view faster than organic efforts (non-paid). With Amazon Ads, you can

Tik-Tok can significantly boost the visibility of writers and authors among readers on the platform. Readers have joined the trend known as “BookTok”, not to be mistaken for BookTOC (which is the table of contents for your book). This trend has continued, resulting in bookstore tables filled with “BookTok recommendations” and video reviews growing in