Social Media

For fellow introverts, old souls, and sensitive creators feeling trapped in this cycle: there is another way. You don't have to participate in the content creation marathon if it drains your spirit. Sometimes the bravest business decision is choosing to build connection on your own terms.

While working in the corporate world, it wasn’t long before I realized the “best marketing tips” were actually quite inauthentic. The slow grind of trying to weigh my personal core values with the values of the company left me off balance in my career choice. Did I really want to take part in pulling the

In using ChatGPT for Pinterest marketing, it’s not only useful for things like Pinterest keywords but also for strategy, visual imagery, and improving copy.

A brief interview: The Self-Reliant Entrepreneur by John Jantsch offers entrepreneurs a guide for tapping into the wisdom that is most relevant to the entrepreneurial life.

Personal branding and creating a brand story is a great way for others to understand who you are and what you do, as well as where you want to go. Learn how to launch your personal brand with these tips.

Most of the gurus will tell you that you need social media to market your book. When I started this website, I was intent that I wanted to write more about marketing and less about self-publishing. After all, there is a plethora of blogs out there dedicated to educating new authors about self-publishing. My focus

When self-publishing your books, does it make sense to use Pinterest for Business? Pinterest for Business is not a typical social media platform. Instead, it’s more like a search engine. Pinterest refers to its platform as a “visual discovery engine”. While search engines pull up website link results, Pinterest results are in the form of

Tik-Tok can significantly boost the visibility of writers and authors among readers on the platform. Readers have joined the trend known as “BookTok”, not to be mistaken for BookTOC (which is the table of contents for your book). This trend has continued, resulting in bookstore tables filled with “BookTok recommendations” and video reviews growing in